Marketing tip: don’t add insult to injury

Written on March 7, 2007

There is no justifying this. Certainly, the ad grabs peoples attention, but it’s the bad kind of attention. Not the public image your company is looking for. The WTC advertisement was supposedly done by M&C Saatchi, but I find that hard to believe. If this ad was serious, they really need to rethink their marketing strategy.

Filed in: Marketing.

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