Highest paying AdSense keywords
Written on December 29, 2006
AdSense publishers are always looking for new way to maximize profits. Different keywords will generate different ads, some of which have a huge payout. However, the highest paying keywords don’t always offer the most profit.
For example, the phrase “selling structured settlements” is the highest paying AdSense keyword. However, the topic gets almost zero traffic, making any kind of profit virtually impossible.
The 35 Highest Paying AdSense Keywords
| Keyword | Bid | Clicks | Profit |
|---|---|---|---|
| selling structured settlements | $64.81 | 0.1 | $0.00 |
| cash for structured settlements | $63.87 | 0.1 | $0.00 |
| auto insurance quotes florida | $62.57 | 0.1 | $0.00 |
| california auto insurance quotes | $57.34 | 0.1 | $0.00 |
| auto insurance quotes california | $57.01 | 0.1 | $0.00 |
| student loan consolidation interest rate | $56.86 | 0.1 | $0.00 |
| lendingtree .com | $56.35 | 3.5 | $197.22 |
| consolidate loan refinance student | $55.86 | 0.1 | $0.00 |
| audio conference calling | $55.32 | 0.1 | $0.00 |
| arizona divorce attorneys | $53.56 | 0.1 | $0.00 |
| dui attorney los angeles | $52.75 | 0.5 | $26.37 |
| business conference calls | $52.41 | 0.1 | $0.00 |
| personal injury attorneys chicago | $51.59 | 0.1 | $0.00 |
| mesothelioma treatment options | $51.31 | 0.1 | $0.00 |
| copper repiping | $50.94 | 0.1 | $0.00 |
| conference calling services | $49.65 | 1.0 | $49.65 |
| houston criminal lawyer | $49.59 | 0.5 | $24.79 |
| criminal houston lawyer | $49.59 | 0.5 | $24.79 |
| corporate conference calls | $49.35 | 0.1 | $0.00 |
| sell annuity settlement | $49.11 | 0.1 | $0.00 |
| student loan consolidation rates | $48.80 | 0.1 | $0.00 |
| irs tax attorney | $48.78 | 1.0 | $48.78 |
| california criminal defense lawyers | $48.38 | 0.1 | $0.00 |
| universal life insurance quote | $48.34 | 2.0 | $96.68 |
| san diego criminal lawyer | $48.30 | 0.1 | $0.00 |
| irs help | $48.27 | 4.5 | $217.21 |
| web based conferencing services | $47.80 | 0.1 | $0.00 |
| american tax relief | $47.37 | 0.5 | $23.68 |
| criminal defense attorney los angeles | $47.34 | 0.1 | $0.00 |
| pacific coast pillows | $47.24 | 1.0 | $47.24 |
| chicago personal injury lawyers | $46.81 | 0.1 | $0.00 |
| sell annuity payments | $46.73 | 0.1 | $0.00 |
| san diego criminal attorney | $46.61 | 0.1 | $0.00 |
| los angeles criminal defense attorney | $46.59 | 0.1 | $0.00 |
| data recovery seattle | $46.59 | 0.1 | $0.00 |
| student loan consolidation rate | $46.29 | 2.0 | $92.58 |
| college loan consolidation | $46.29 | 2.5 | $115.72 |
| dui attorney san diego | $46.04 | 0.1 | $0.00 |
| consolidate school loans | $45.94 | 0.1 | $0.00 |
| federal criminal defense attorneys | $45.86 | 0.1 | $0.00 |
| irs problem | $45.68 | 1.5 | $68.52 |
| mesothelioma lawyers | $45.48 | 2.0 | $90.96 |
| chicago injury lawyers | $45.22 | 0.1 | $0.00 |
| federal criminal lawyer | $45.18 | 0.5 | $22.59 |
| white water rafting maine | $45.18 | 0.5 | $22.59 |
| maine white water rafting | $45.18 | 0.5 | $22.59 |
| best home equity loans | $45.14 | 1.5 | $67.71 |
| universal life quote | $45.11 | 2.5 | $112.77 |
| consolidate college loans | $45.09 | 0.5 | $22.54 |
As you see, high bid prices does not equal high profit. The way to look at AdSense keywords is by cost per day (bid per click times the clicks per day).
The 35 Most Profitable AdSense Keywords
| Keyword | Bid | Clicks | Profit |
|---|---|---|---|
| insurance | $17.41 | 49,893.5 | $868,645.81 |
| hotels | $3.52 | 200,636.0 | $706,238.75 |
| film | $2.88 | 183,044.0 | $527,166.75 |
| home | $3.89 | 102,282.5 | $397,878.91 |
| car | $5.09 | 52,069.5 | $265,033.75 |
| schools | $4.13 | 60,913.0 | $251,570.69 |
| acting | $2.28 | 106,337.0 | $242,448.36 |
| credit | $8.67 | 25,705.0 | $222,862.34 |
| cheap | $2.71 | 82,139.5 | $222,598.05 |
| digital | $1.70 | 130,607.0 | $222,031.91 |
| hotel | $2.38 | 84,776.5 | $201,768.06 |
| film schools | $5.64 | 35,501.5 | $200,228.45 |
| software | $3.23 | 61,259.5 | $197,868.19 |
| new | $2.17 | 90,415.0 | $196,200.55 |
| auto insurance | $29.48 | 6,453.0 | $190,234.44 |
| rental | $5.97 | 31,635.5 | $188,863.94 |
| free | $1.06 | 172,680.5 | $183,041.33 |
| travel | $5.02 | 35,084.5 | $176,124.19 |
| auto | $7.28 | 23,610.5 | $171,884.44 |
| video | $2.01 | 83,295.0 | $167,422.95 |
| mortgage | $13.03 | 12,172.0 | $158,601.16 |
| flights | $1.91 | 75,692.0 | $144,571.72 |
| editing | $2.37 | 57,747.0 | $136,860.39 |
| refinance | $20.01 | 6,827.0 | $136,608.27 |
| loans | $9.38 | 13,966.5 | $131,005.77 |
| uk | $1.43 | 86,623.5 | $123,871.60 |
| computer | $3.67 | 33,043.5 | $121,269.64 |
| buy | $2.06 | 58,840.5 | $121,211.43 |
| extended stay | $20.13 | 5,758.0 | $115,908.54 |
| home insurance | $18.75 | 6,152.0 | $115,350.00 |
| training | $3.60 | 31,112.0 | $112,003.20 |
| travel insurance | $11.29 | 9,861.0 | $111,330.69 |
| cars | $3.90 | 26,198.5 | $102,174.15 |
| debt | $9.17 | 11,104.5 | $101,828.26 |
| furniture | $1.76 | 57,463.5 | $101,135.76 |
Here, we see that even though the keyword “hotels” has a bid of $3.52, it gets over 200k clicks a day. The profit is huge, over $700,000.
Regardless, do not go out and start making websites about hotels and insurance. You will have a long and rocky path ahead of you because the market is very competitive. However, if you do manage to get a foot in the door for one of these topics, you will be on your way to the end of the rainbow.
Filed in: Google, Marketing, On The Web.
